BIG BRANDS, EVEN BIGGER RESULTS

BIG BRANDS, EVEN BIGGER RESULTS

22 brand categories, 65 qualified entries, 2 weeks of curation yields 30 stellar exhibitors for Production Unplugged

Curation for this year’s brand-new APA Production Unplugged event has just come to a dizzying conclusion. 

Production Unplugged caught the attention of over 120 production companies. 65 entries qualified for curation and 30 have made it to exhibit on stage at the live event on 1st May.

Curators (recruited from big hitting brands such as Diageo, Waitrose, Vodafone, Channel 4, Sainsburys, Estee Lauder, Reckitt Benkiser, Pernod Ricard and SKY) were treated to a rich array of case studies illustrating the production’s impact on Agile partnerships, ESG, Future innovation, Customer experience and Smart production processes.

"Honestly, I was blown away with the calibre of the entries and thoroughly enjoyed judging them."(ESG zone curator Traci Dunne, Founder, Transform-Renew-Sustain)

The case studies submitted spanned everything from AI to agility, mega shoots to Mourinho and inflatable dogs to Dior.

Over 22 different brand categories were represented with case studies from lux brands such as Range Rover, FMCG brands such as Snickers as well as B-Corps like Finisterre.

The work spoke to everyone; Gen Z, Millenials, sports fans, retirees, luxury addicts, mums,  gamers, gamblers and even global governments.

Every media canvas was explored from trad TV to Tik Tok, virtual worlds to VR and mind blowing screens to immersive museum experiences.

The case studies were rich in detail around how projects were planned and executed as well as what they achieved, with stats on efficiency gains, sales increases, best in class research scores and social media reach frequently topping the tens of millions. 

This is PRODUCTION UNPLUGGED 2025 - BUY YOUR TICKET NOW!