Kentucky Black Trail Blazers

CUSTOMER EXPERIENCE (TRAVEL & TOURISM)

Kentucky Black Trail Blazers - Ntropic / Not Just Any / Tactic - Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life.
Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage.

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Kentucky Black Trail Blazers - Ntropic / Not Just Any / Tactic - Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life.
Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage.

PNG

Kentucky Black Trail Blazers - Ntropic / Not Just Any / Tactic - Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life.
Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage.

PNG

Kentucky Black Trail Blazers - Ntropic / Not Just Any / Tactic - Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life.
Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage.

PNG

Kentucky Black Trail Blazers - Ntropic / Not Just Any / Tactic - Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life.
Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage.

PNG

Kentucky Black Trail Blazers - Ntropic / Not Just Any / Tactic - Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life.
Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage.

MP4 1m:34s

Kentucky Black Trail Blazers - Ntropic / Not Just Any / Tactic - Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life.
Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage.

DOCX

Kentucky Black Trail Blazers - Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life. Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage.
Ntropic / Not Just Any / Tactic

Kentucky Black Trail Blazers - Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life.
Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage. - Ntropic / Not Just Any / Tactic

Exhibitor

Title:	Kentucky Black Trail Blazers
Summary:	Our project for the Kentucky Black trailblazers experience is a transformative first-of-its-kind immersive experience that celebrates influential black figures who have shaped the history of the state. We created an AR experience that required building a customised AR application and recorded detailed actor performances via innovative “volume capture” technology and integrated them into the app to bring these figures to life. Together with, director Sean Frank we digitised the reenactments in three dimensions, allowing the historical figures to speak to app users. 19 experiences are featured across multiple locations in the Kentucky State, each triggering from QR code-enabled signage.
Production Company:	Ntropic / Not Just Any / Tactic
Client/Advertiser:	Kentucky Tourism
Director:	Sean Frank
Production Producer:	Peter Oberdorfer
Agency:	Tactic
Website:	https://www.notjustany.com